Helen Yu - Author of "Ascend Your Start-Up"

Episode 151 of the Business Bookshelf podcast - Helen Yu - Author of "Ascend Your Start-Up: Conquer the 5 Disconnects to Accelerate Growth" The podcast can be found here.

Helen is passionate about the voice of the customer to deliver game-changing digital transformations. As a customer success executive, $100M plus P&L owner, board member and advisor, she drives profitable growth for global players in the tech, eCommerce, telecom, manufacturing, insurance, FinTech and healthcare markets.

Helen is the author of the book “Ascend Your Start-Up: Conquer the 5 Disconnects to Accelerate Growth”. The book is an industry-defining panacea for start-ups who have stalled out on their journey to the top of the mountain. You will learn Industry-specific, highly experienced advice for tech start-ups, fundamental wisdom on the 5 disconnects that prevent a start-up from ascending, turning an idea into a product and moving it to the market, taking a marketed product to scale and inspirational guidance for tech start-ups facing the emotions and challenges of growing. The book can be purchased here - https://amzn.to/3ydOF3W.

You can find the website for Tigon Advisory Corp website is www.tigonadvisory.com.

The Business Bookshelf podcast can be found here or on your favourite podcast player.


Lance Peppler


M: 27-60-796-5195


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