Idea Storm's top rated articles - 23 October 2020

I have had excellent guests on my podcast Business Bookshelf and they produce amazing content.

I would like to thank them for giving their time to chat to me (and to you if you are a listener of the podcast) and have therefore created a 'Friends' page on my website where you can access their fantastic content.

Here are three selected articles for you to enjoy. The rest can be found on the Friends page.

1. Zoe Routh - People Stuff

How to avoid values that derail us

How well do your values support what you do?

Values are not static; they can shift and evolve over time, as we grow as humans.

In my studies for Values Profiling accreditation, we consider the evolutionary nature of values when it comes to human development. Adults may develop more and more sophisticated ways of understanding and navigating the world as they adapt and grow within it. Along with that, our values can shift and evolve too, becoming ever more complex. Each stage of values has a core strength, as well as a downside. (For more in-depth analysis of each stage see the work of Clare Graves, and his colleagues Don Beck and Chris Cowan in Spiral Dynamics.

This article can be accessed here.

2. Karin Hurt - Let's Grow Leaders

How to Prevent Well-Intentioned Big Mouths From Hijacking Your Virtual Meeting

The pivot to more virtual meetings didn’t create this problem. Anyone who has ever run more than a meeting or two knows the challenge of managing the person who just can’t seem to shut up.

It’s extra tricky when they’re a high-performer whose heart is in the right place. And extra, extra challenging when no one else is talking.

This article can be accessed here.

3. Maria Ross - Red Slice

Who Needs to Be Part of the Brand Project?

Your organization’s brand is its reputation, essence and core. It’s not just a logo creation exercise or marketing’s purview from an ad perspective. It’s everything your company is, offers and stands for, inside and out. 

Clients are sometimes surprised that when we  work on a brand strategy process together, the key component is not just a marketing workshop, but a cross-functional workshop. “What can our engineers/CFO/HR leader contribute to a brand conversation? They don’t really understand marketing.” 

This article can be accessed here.

I hope you have enjoyed these three selected articles. To access the full list visit the Friends page on

Let me know what you think of this newsletter. Do you find it adds value to you?

Lance Peppler

Mobile: +27-60-796-5195

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