Idea Storm's top rated articles - 6 November 2020

I have had excellent guests on my podcast Business Bookshelf and they produce amazing content.

I would like to thank them for giving their time to chat to me (and to you if you are a listener of the podcast) and have therefore created a 'Friends' page on my website where you can access their fantastic content.

Here are three selected articles for you to enjoy. The rest can be found on the Friends page.

1. ROI Online

How To Get The Best Bang For Your Buck On Social Media Advertising

Have you been spending money on Facebook and Instagram ads and not seeing the results you thought you would have?

Well, chances are you’re frustrated and have no clue what you’re doing wrong. The Facebook Ads Manager is a ginormous beast that can take over your village and wipe out all of your crops if you haven’t strategized its management.

This article can be accessed here.

2. Dr Holly Woods - Emergence Institute

What to Do When You’re Flying Blind

There is no predicting what will happen or where we’ll be forced to go after tomorrow.

It’s like driving in winter white-out conditions. Have you been there?

Driving in blizzard conditions during my tenure in the Colorado Rockies was as close as I’ve been to flying blind.

This article can be accessed here.

3. Dr Rita McGrath - Valize

Unanticipated Consequences of a Potential Baby Bust

Trying to time most inflection points is incredibly frustrating. Not so with demographics. In this month’s newsletter, I explore the implications of a demographic time bomb.

This article can be accessed here.

I hope you have enjoyed these three selected articles. To access the full list visit the Friends page on

Let me know what you think of this newsletter. Do you find it adds value to you?

Lance Peppler

Mobile: +27-60-796-5195

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